Objectives and Key Results (OKRs)
A goal-setting framework used by businesses to align objectives with measurable outcomes.
Read detailed definitionQuick Navigation
Docs
Guides
Tips
Blog
Tools
Comparisons
Inspiring Stories
Helpful Terms
Understand key concepts and terminology
Explore our glossary of industry terms and concepts to help you better understand our products and services.
Open Rate
The percentage of email recipients who open an email after it is delivered to their inbox.
Read detailed definitionProduct Market Fit
The stage at which a product meets the needs of its target market, resulting in strong demand and customer satisfaction.
Read detailed definitionProduct-Led Sales
A sales strategy where the product itself drives customer acquisition, retention, and growth, rather than relying solely on traditional sales teams.
Read detailed definitionProduct Roadmap
A strategic plan that outlines the vision, goals, and steps for developing and improving a product over time.
Read detailed definitionSoftware as a Service (SaaS)
A software delivery model where applications are hosted by a service provider and made available to customers over the internet on a subscription basis.
Read detailed definitionScope Creep
The gradual expansion or addition of features or requirements in a project beyond its original objectives, often leading to delays, increased costs, or project failure.
Read detailed definitionUnsubscribe Rate
The percentage of recipients who opt out of receiving future emails from a sender after receiving a marketing or transactional email.
Read detailed definitionNorth Star Metric
A single key metric that best captures the core value a business delivers to its customers.
Read detailed definitionNet Promoter Score (NPS)
A customer loyalty metric that measures how likely users are to recommend a product or service.
Read detailed definitionPage 1 of 5